This week’s analysis has a slightly different take as I’ve been asked about which natural and fluoride-free toothpaste for children I would recommend. So here are my top three picks.


Key to ingredient lists:

  • Ingredients known to have positive benefits
  • Ingredients that may cause irritation (especially to sensitive skin)
  • Ingredients considered potentially harmful/ toxic

Product: Jack N’ Jill Natural Toothpaste Organic (various flavours: strawberry, raspberry, banana, blackcurrant and blueberry)jack-n-jill-natural-toothpaste

Size: 50g

Price: £4.99

Product description:

Jack N’ Jill Natural Toothpaste is Aussie made, completely safe to swallow and comes in five varieties of certified organic flavours: Raspberry, Banana, Strawberry, Blueberry & Blackcurrant. They also contain certified organic Calendula (Helps sooth gums) and Xylitol (a natural cavity fighter). We know how hard it is to get young ones to brush – or allow parents to brush – which is why we want it to be a yummy and fun experience for them, as well as safe. Jack N’ Jill is absolutely free of anything GMO and free of Palm Oil derivatives. Suitable from 6 months.

Ingredients (INCI):

Xylitol, Purified Water, Vegetable Glycerin (from coconut), Silica, Certified Organic Natural Flavour (Strawberry, etc), Xanthan Gum, Certified Organic Calendula Officials Extract.

My view and rating: ★★★

This is a firm favourite with my five-year-old son. So much so that he ‘pretends’ to swallow it so that he can get more on his toothbrush – I wouldn’t mind if only the toothpaste was a bit cheaper… In terms of the ingredient list though – well, there is truly nothing to complain about.

Product: Green People – various flavours (mandarin and aloe vera, spearmint and aloe vera) – can be bought directly from Green People or through Ocadogreen_people_children_toothpaste_mandarin_1

Size: 50ml

Price: £3.80 

Product description:

“Really fruity taste, great for encouraging kids to brush! A natural toothpaste safe for babies’ gums and milk teeth. Non-toxic if swallowed by babies or children. 100% natural – free from SLS and fluoride. Removes plaque and reduces bacterial regrowth. Contains antioxidant Olive Leaf extract which helps to protect gums.”

Ingredients (INCI):

Calcium Carbonate (Dental Grade Chalk), Glycerin** (Vegetable Derived), Aqua (Pure Water), Betaine (Natural Plant Extract), Xanthan Gum (Corn Starch Gum), Aloe Barbadensis (Aloe Vera) Leaf Juice Powder, Aroma [Citrus Nobilis (Mandarin) Peel Oil, Citrus Aurantium Dulcis (Sweet Orange) Peel Oil*, Commiphora Myrrha (Myrrh) Oil^], Olea Europaea (Olive) Leaf Extract, Limonene, Linalool.

*Ingredient From Organic Farming

**Made Using Organic Ingredients

^Fairly Traded. Ecocert Organic – 100% Of The Total Ingredients Are From Natural Origin; 34% Of The Total Ingredients Are From Organic Farming

My view and rating: ★★★

We recently bought this one to alternate with the Jack n’ Jill toothpaste and it’s been given the thumbs up from our independent boy who loves brushing teeth all by himself. As for ingredients – again, all looking great. The fragrance ingredients (highlighted in amber) may potentially act as allergens but for us so far, this hasn’t been a problem.

Product: Weleda Children’s Tooth Gelchildrens-tooth-gel-large

Size: 50ml

Price: £3.50 

Product description:

“Natural care for children’s delicate first teeth. Children’s Tooth Gel looks after new and developing teeth and provides natural protection against cavities forming. With extracts of organic calendula flowers to keep gums healthy, silica for thorough cleaning and natural flavours of fennel and spearmint, it makes cleaning teeth a happy ritual. There are no ingredients which could cause harm if swallowed – no fluoride either. It’s everything good you want for your child’s early teeth, naturally.”

Ingredients (INCI):

Glycerin, Water (Aqua), Silica, Algin, Calendula Officinalis Flower Extract, Prunus Amygdalus Dulcis (Sweet Almond) Oil, Esculin, Flavor (Aroma)*, Limonene*.

*from natural essential oils

My view and rating: ★★★

Once again, an ingredient list that gets our five-year old’s approval, as does the price tag from Mummy 🙂

 overall comparison and verdict:

All three toothpastes boast natural and plant-based ingredients so it’s really a matter of personal choice which one your child will prefer. For me personally, I would like kids’ natural toothpastes to be more affordable as you pay pretty much an equal amount for kid’s 50ml tube as you would for adult versions (75-100ml). For now however, we are sticking to these three toothpastes (taking advantage of price offers where possible) but still searching for a more affordable option.