Welcome to my interview series, “A greener way of life”, in which I talk to fellow green lifestyle & beauty bloggers to find out more about how, on a day-to-day basis, they manage to lead a green lifestyle. From making more ethical shopping choices, ditching plastic, to growing their own veg, these uber-conscious bloggers can teach all of us a thing or two about making a positive contribution not only to our planet but also to those around us. They say that ‘grass is greener on the other side’ and in the case of these lifestyle bloggers, it probably is 🙂

A greener way of life


This week, I’m chatting to Cait from the World Threads Traveler blog.

Tell us a bit about yourself and your blog.

In 2014 World Threads Traveler started as an outlet for the question “where did you get that…” and quickly evolved into a high-end fashion and travel blog. However, about a year into it, something didn’t feel quite right and I wanted to find a way to bridge my academic training in human rights with my love of fashion. In 2015, World Threads Traveler was transformed into an eco-conscious website used to inspire consumers to make conscious purchasing decisions with an emphasis on providing alternatives to the mainstream fast fashion, beauty, lifestyle, and travel industries while providing educational tools to raise awareness on the fashion industry.

What does a ‘green’ or ‘sustainable’ lifestyle mean to you?

A sustainable lifestyle, to me, means being a more informed consumer and making conscious purchases. It’s about being aware of what’s going in your body and on it and that certainly means one size doesn’t fit all. I’ve seen a lot of pressure from influencers that having a sustainable lifestyle means an all or nothing approach but I don’t think this is true. Sustainability is all about living a healthier, compassionate, and forward looking lifestyle while also suiting your day to day needs.

Why is it important to you?

For me, sustainability is important for two reasons. One, I don’t believe in making others suffer for my choices. A dress I love and wear isn’t any good, to me, if I know a child made it for little to no wages in unsafe working conditions. Secondly, I find that sustainability actually leads to a much calmer, more focused lifestyle. It’s about being present in every decision you make and having clarity on what you really need and what actually has to be done. From composting to clothing, decisions become easier when they centre around the question “is this sustainable?” If not, then I try not to do it.

Cait World Threads Traveler

What everyday actions do you currently take to help you achieve that sort of lifestyle?

The biggest change I have implemented in my life to help achieve a more sustainable lifestyle is to not make impulse purchases. It seems like that would be easy but over the years we have learned, through marketing, that we are always in need of something more. By taking my time to really look for exactly what I need and pay attention to labels it has not only helped me cut down on how much stuff I have but also completely cured the “more is better’ syndrome. Moving onto a farm has also really helped to instil more green initiatives from composting to reusing building materials.

What other green initiatives would you like to implement in your household?

For me the biggest hurdle concerning green initiatives in my household is the switch to organic bedding. I would love to use nothing but organic sheets, pillow cases, comforters etc… but they are increasingly cost prohibitive. Rightfully so. I understand why they cost so much but in my life, with 5 dogs, living on a farm and as someone who is admittedly not the best housekeeper, things get ruined (thanks to one of my dogs who loves eating duvets!) so at this point in my life, I can’t justify the cost, knowing it will be ruined in a couple of months.

What 5 top tips would you give to someone who wants to lead a more conscious, greener and zero-waste lifestyle?

  • Take your time. I think making a sudden change to all things ‘green’ can feel overwhelming so make the shift slowly, at your own pace.
  • Make small changes. For me it was easiest to replace my synthetic mascara with organic mascara only when I needed a new one. It felt more like trying something new rather than giving something up. Eventually, this adds up to only having ‘green’ products and clothing in your life.
  • Don’t be afraid to backslide. I know eating a pint of Ben and Jerry’s isn’t good for me but every once in a while I’m going to do it. The same goes for making non-sustainable decisions. The point is not to make yourself feel bad about it. Don’t beat yourself up. Life happens and we aren’t perfect. Enjoy the moment and move forward.
  • Find friends with similar interests. I find myself often getting very excited to talk about sustainable fashion but not all my friends share that same enthusiasm. Surround yourself with people who share your passion, wholly or in part, and who make you excited about your endeavour to go green. Support networks really do wonders across all aspects of life.
  • Learn to be okay feeling frustrated. Thankfully, the sustainability industry has come a long way in providing consumer options but finding exactly what you’re looking for can sometimes feel life a struggle. There will be moments when a sweater you’re eyeing isn’t green and you choose to leave it on the rack. This can be incredibly frustrating and like you’ll never find a perfect sweater again. Learning to feel frustrated and then letting it go will lead to a lot of peace down the road. Your closet won’t be full of useless items and you’ll come to appreciate/wear/use every item in your home/life.

Apart from Cait’s blog, you can also find her on social media: Instagram, Twitter and Facebook.

There’s some great advice from Cait – thank you for sharing your wisdom with us. And what will YOU take away from Cait’s interview to implement in your own life?


If you’re a green lifestyle and/or beauty blogger and you’re interested in being featured in my interview series, then please email me at alex@thatbutterflyeffect.com

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